Brand University
Brand University of Applied Sciences
Brand University of Applied Sciences, founded in 2010 in Hamburg, is Europe’s first university dedicated to branding.
Since 2019, it has continued its mission of merging academic knowledge with practice through its unique Brand Thinking approach, uniting marketing, design, and communication.
Located in central Hamburg, Brand University offers an inspiring setting in one of Germany’s most dynamic hubs.
Programs include Bachelor’s in Brand & Marketing Management and Communication Design, Master’s in Brand Strategy with specializations in Digital Branding, Innovation, and Entrepreneurship, plus doctoral partnerships with top European universities and flexible online study options.
Learn from Experts, Build for the Future
Brand University is distinguished by its interactive, practice-oriented teaching in small groups, led by international professors and industry experts. Students benefit from real-world projects with global companies such as Unilever, Telekom, and renowned marketing agencies, gaining valuable experience and building strong professional networks.
Today, more than 900 students from around the world study at Brand University, united by their passion for creating strong and innovative brands, and preparing to become future leaders in marketing, design, and communication.
How to get to BU Campus
From the main train station, the campus is just a few minutes’ walk away, with the U2 metro line stopping nearby.
From Hamburg Airport, you can either take a taxi (about 30 minutes) or use the metro and suburban trains (about 25 minutes).
If you’re driving, there are five large car parks available in the vicinity.